Nike 2012-13 USA Home Soccer Jersey
With a lot of fanfare, Nike released the new USA Authentic 12/14 Home Soccer Jersey this week. To us, the shirt is astounding on two fronts:
- It looks like it was designed out of the “Where’s Waldo” books
- The astronomical price of $149.99 for the authentic jersey; $84.99 for the replica
As a direct from the factory supplier, sometimes we just scratch our heads at the pricing manufacturers deem reasonable to put on their products. Is there no threshold over the price points that are reasonable when it comes to licensed products? I often wonder what happens in the future as the prices creep to the moon completely defying gravity (and the economy). Will the authentic replica business soon die off like baseball cards who eventually prices themselves out of reasonableness? Or as we look at Google search results and see cheap-o companies show up with complete rip-offs for twenty bucks?
We’re often asked, “Why not simply knock the product off?” The answer is simple: Unlike other companies who gladly knock-off competitors, we respect the intellectual property and designs. If you love their jersey style, we believe you should reward them with your business; if you love our style, then reward us with your business.
We just know that without the cache of slapping the US Soccer Federation logo on jerseys that we have to be better on every front: pricing, customer service and delivery lead the way. We do everything we can to make buying soccer jerseys: easier, cheaper and faster.